Personalized URLs

Individualized URLs for micro-targeted messaging

An important marketing strategy to deliver personalized content to potential constituents. Implementing PURLs allows for exacting target groups or individuals to be defined with personalized messaging automatically progressing through multiple steps of engagement.

Learn how we increased response rates and engagement for tens of thousands of contacts with a scalable system and robust reporting.

Speakers: 
Peter Petrik
Date: 
Friday, September 23
Time Slot: 
1:00pm - 2:10pm
Room: 
Stansbury